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Thursday, March 22, 2012

Key Equipments for Trade Shows

Trade shows play a significant role for marketing. Generally, the objectives of participating in trade shows will involve to introducing new products or services, enhancing brand awareness, building strategic relationships, etc.
In order that our participation in trade shows can be effective, it is important that such participation is well planned, especially equipments needed, such as trade show exhibits, table covers, table top display, as well as directors chairs. In this post, I will discuss the use of these equipments, briefly.
Trade show exhibits. Trade show exhibits are used at a variety of events. They usually used to present products, ideas, etc. And, since they can be printed or you can Velcro graphics to them, they are good to build awareness. Trade show exhibits are extremely portable equipments. They utilize a shipping case that can be checked in as luggage and converted to a podium, too.
Table covers.  Table cover is another type of key equipments in trade shows. Event table covers come in a variety of shapes and colors.  Just like trade show exhibits, table covers can be printed, too, even in rich colors. We can add our logo on them.  Table covers can be used at a variety of events such as trade fairs, job fairs, conventions, in stores, etc.
Table top display. Come in panel systems, pop ups, banner stands, etc., table top displays are actually just like exhibits, except they fit on top of a table. In connection with this type of trade shows equipment, presenters should order table covers too.
Directors chairs. Trade shows generally use directors chairs for seating, because logos can be silk screened onto them. These trade shows equipments that have been used in the film industry for 100 years are usually made of hardwood.
I hope this informational post will be useful.

The Importance of Trade Shows for Marketing

Businesses say trade shows have become an important form for marketing. Why? Why is it important?
According to The Center for Exhibition Industry Research (CEIR), seven out of 10 tradeshow attendees plan to buy one or more products. This institution also found that 72 % of tradeshow visitors say the show influenced their buying decision.  Drue Townsend, a senior vice president of marketing at FASTSIGNS®, wrote:  “Trade shows provide a unique opportunity to boost your business”.  He also stated ten reasons for business to have a tradeshow display and presence:
1.       Potential sales leads.
2.       Increase awareness.
3.       Make connections.
4.       Checkout the competitions’ booths.
5.       Increase industry knowledge.
6.       Strengthen your distribution chain.
7.       Make connections for joint ventures and licensing agreements.
8.       Introduce your product to new markets.
9.       Distributes samples from your booths, and;
10.   Use your booths space to demonstrate products.

Meanwhile, Center for Exhibiting Industry Research revealed that:
-          22 percent of sales and marketing executives say trades shows are their number one source for leads.
-          86 percent of trade show attendees are new contacts for those exhibiting.
-          75 percent of attendees pre-plan the companies they will visit at the show, and;
-          53 percent of attendees intend to buy within 12 months.
So, consider to participate in trade show exhibitions if you need to increase your business performance.

Wednesday, September 28, 2011

Trade Show Exhibits, Table Covers, and...

Trade shows, trade fairs, job fairs, and conventions are example of great events where exhibitors have the opportunity to directly meet their customers face to face. Appropriate preparation to participate in these events will lead to success. Such a preparation will include the availability of several equipments such as trade show exhibits, event table covers, table top displays, as well as directors chairs. This post will briefly discuss each of these equipments.

Trade show exhibits. The function of trade show exhibits  are to presenting products, as well as ideas, build awareness, and many more. Extremely portable, and utilize a shipping case that can be checked in as luggage and converted to a podium, trade show exhibits can be printed and, if needed, we can Velcro graphics to them. Exhibitors usually employ trade show exhibits at a variety of events stated above.

Table covers. Event table covers are other equipments usually used at various events such as trade fairs, job fairs, conventions, and other events. Comes in a variety of shapes and colors, event table covers can also be used in stores. As well as trade show exhibits, event table covers can be printed in rich colors. We can also add our logo.

Table top displays. Except they fit on top of a table, table top displays are basically just like exhibitsTable top displays come in panel systems, banner stands, pop ups, etc.  Presenters who need table top displays should order table covers too.

Directors chairs. Trade shows need directors chairs for seating, because logos can be silk screened onto them. Usually made of hardwood, directors chairs have been employed in the film industry for more than a century.

Monday, June 20, 2011

Buy Gold? Why?

Gold, according to me, is the safest investment among other investment choices throughout the world all time. There are several reasons why people buy gold or investing in gold, whether it is in form of gold bullion or gold coins, is safer than making investment in stock, bond, and dollar (or other currencies) as well. The main reason is about the price.

While the price of stock, bond and dollar are tend to be very sensitive to changes of the world’s economy condition, war, politic, etc., the price of gold is more stable and even always increasing in the long term. Look at this fact of gold prices below:

In 1991, gold price was about USD 400/oz, but in June 2011 gold price has reached more than USD 1,500/oz. Increased more than 350% in two decades. Very astonishing, isn’t it? This fact had proven us that, although gold price can be volatile in the short term, but in the long term, Gold price has survived in every economy, politic situation.

Buy gold bullion, or gold coins, in this internet era is easy and comfort. We don’t need to go anywhere. We can buy bullion online at the best gold prices in the world. One thing necessary to be considered when we want to buy gold bullion or gold coins online is that we should make our self sure that we buy from a legitimate, reliable site.

Thursday, June 2, 2011

Should PSSI be Banned...???

Decisions of the FIFA Executive Committee on PSSI.

Letter from FIFA to Agum Gumelar - Chairman of the Normalization Committee of the Football Association of Indonesia (PSSI), Jakarta.
Zurich, 30 May 2011
Dear Mr Chairman, following the latest events which surrounded the Football Association of lnconesia (PSSI), the case was debated during the FIFA Executive Committee meeting held on 30 May 2011 in Zurich. The FIFA Executive Committee regretted that your efforts did not yield the expected results, and that the football situation in Indonesia was still characterised by deep turmoil. It took also note of the obstructive attitude of some members who prevented the elections from taking place during the elective congress on 20 May 2011.

The FIFA Executive Committee was as well briefed on the concerns of the highest Indonesian authorities with regard to their fear of potential adverse consequences and the subsequent commitment by the Head of State made to the Chairwoman of the Indonesian National Olympic Committee that FIFA conditions would be fully implemented from now on. Under these circumstances, the FIFA Executive Committee decided to grant PSSI a last chance to fulfill the conditions of FIFA or to face an automatic suspension as of 1 July 2011. The FIFA Executive Committee thus decided to extend the deadline of the PSSI normalisation committee until 30 June 2011 with the following mandate:
  • to organise elections of new office bearers according to the relevant regulations and previous FIFA decisions (see our letters from 4 April 2011, 21 April 2011, 6 May 2011, 11 May 2011). In particular the four banned persons remain ineligible
  • to bring the breakaway league back under the control of PSSI or at least have it stopped. The FIFA Executive Committee stressed that the continuation of the LPI league constitutes a serious threat to the basic principles of organised football and thus cannot be tolerated.
Should these conditions not be met by the set deadline, the PSSI will be automatically suspended as of 1 July 2011 until further notice. In this case, the FIFA Executive Committee delegated to the FIFA administration the authority to change the composition of the PSSI Normalization Committee, in consultation with the AFC.

We would like to underline that a PSSI suspension would mean that the PSSI would lose all its membership rights (cf. art. 12 of the FIFA Statutes). In particular, no Indonesian team of any sort (including clubs) could have any international ccntact (cf. art.14 par.3 of the FIFA Statutes). 
This would thus prevent Indonesia from participating in the upcoming FIFA World Cup qualifiers, and also probably prevent its participation in the upcoming SEA Games. But it would also mean that neither PSSI nor any of its member or official could benefit from any development programme, course, or training from FIFA or AFC any longer.


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